Start Smart is a Louisiana limited liability company founded in 2005 by entrepreneur Norman David Roussell. Based in New Orleans, Louisiana, Start Smart is an emerging consulting firm that works with clients to help them start, manage, and grow their businesses for long-term success and sustainability. Govvernment agencies, corporations, institutions, and non-profit organizations rely on Start Smart’s expertise and the combined capabilities of our exceptional people to develop comprehensive business solutions to solve complex business problems. At Start Smart, our goal is your company’s success.
Start Smart has deep expertise in the following areas:
- Business Strategy Consulting
- Diversity Program Planning & Management
- Business/Corporate Training & Development
- Business Finance Consulting
- Publsihing
OUR MISSION
Start Smart is dedicated to developing high-quality, customer-centered business solutions to help our clients start, manage, and grow their businesses for long-term success and sustainability.
OUR TEAM
Start Smart's team of consultants is led by the company's founder Norman David Roussell. Roussell holds a BBA in Finance from Howard University and a MBA from Loyola University at New Orleans. Roussell is also a Certified Adult Financial Literacy Trainer, a Certified Business Credit Consultant (CBCC) and a Certified Business Finance Consultant (CBFC). Start Smart's team of consultants also includes:
- Melvin N. Cade, Esq.
- Adonis Exposé, MPA, CBCC
- Don Lawhorn, B.A., CBCC
- Clarence Odom, PMP
- Dionne Peters, CBCC
- Debbie Weary, CBCC
- Winston Williams, MBA
- Michael Glapion, ARM, CWCA
OUR CERTIFICATIONS
Start Smart is an emerging company certified with the following local, state, federal agencies:
MBE Certified- U.S. Department of Transportation, Louisiana Unified Certification Program
MBE Certified- Louisiana Minority Supplier Development Council
SLDBE Certified- City of New Orleans1
DBE Certified- Housing Authority of New Orleans
SEBD/Hudson Initiative Certified- Louisiana Department of Economic Development
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1 Includes: Louis Armstrong International Airport, Harrah's Jazz Casino of New Orleans, and the Sewerage & Water Board of New Orleans
